About Us

Good Theory started as a dream that has turned into a reality. We have taken great care in sourcing the highest quality ingredients that are as functional as they are beautiful.

We wanted our products to create your home's ideal ambience that would be burning in the background while you created fond memories. After many years, we think we've done just that. We are honored you are here and for letting us be apart of your family. And just like family, we want the best for you. That's why all of our candles and home fragrances are hand poured, clean burning, and Eco-friendly.

We didn't want to stop there though. We wanted this to be a way for all of us to be apart of something good, something bigger than ourselves. That's why when you buy any of our products, 5% of the sale is donated to those in need. It's shopping with a purpose. We're mindful of your body, home, and the world around you. Talk about a good theory. We're on a mission to ignite good and we hope you join us.